5 Ways Real Estate Listings Can Spark Painting Ideas

In this home, Benjamin Moore’s Revere Pewter HC-172 and Chelsea Gray HC-168 form the basis for a sophisticated palette for the whole home.

If you enjoy browsing property listings, you are not alone. “I always look at real estate ads – even now, almost a year after graduation,” said Kathleen Luttschyn, a design writer who recently bought a house in River Forest, Illinois.

Home buyers aren’t just looking for ideas in other homes. They also use real estate ads to plan real-world projects. Here are 5 ways to use real estate ads for getting color inspiration:

Scroll through the photos to plan a color scheme

All painting projects should start from a color palette for the whole house. This doesn’t mean that every room needs to be painted the same color, but all colors should complement each other and feel cohesive as you move from room to room. Take inspiration from the palette by quickly flipping through the photos of the houses you are considering and seeing how your eye reacts to rooms that don’t match the main color scheme. These will be updated on your list first. A light neutral base is a good place to start – it instantly makes the house feel more spacious, leaving you with a blank canvas to work on and making other design decisions easier.

Look for local inspiration

There is a lot you can learn about regional architecture and design by browsing what is on offer in your area. A New England Saltbox looks completely different from a modern mid-century ranch in Palm Springs. Kathleen’s neighborhood is full of old Victorian houses and early modern Prairie School buildings. “Local offers have shown me that I prefer older architecture, a bit of color and a lot of natural light,” says Kathleen.

You can also shop locally and seek advice from business experts. All Benjamin Moore retailers are independently owned so always contact a local company directly when purchasing. Stop by and test them out on popular Home Pallets near you.

Browsing through listings in the area you’re about to move to can help you come up with ideas on how to add a local flair to your color scheme. Here a classic blue and red palette stands out against the walls, which were painted with Benjamin Moore’s Wolf Gray 2127-40 to give the coastal design a modern look.

Go straight to the kitchen

Updating your kitchen cabinets with color is one of the easiest ways to completely change the look of a room – for less than the cost of installing new counters. For ideas, try doing a few searches for homes with recently renovated kitchens in your area, and write down the cabinet color for inspiration. From light blues to deep grays, cabinet colors are an easy way to make an impact, and they can set the tone for the rest of your home.

Find project ideas from the details of the property

The romance language of an entry advertises its most unique features. (Recently renovated with a home office! Charming garden shed right off the patio!) Check out the photos of these features to see how other homeowners are using color to make their signature rooms sing. And when it comes to decorating your own home, think about how you want to celebrate your favorite features. Why not add some joy to your work area with a painted arch or try an accent wall in the bedroom instead of a headboard?

In the description of a property you will find information about its outstanding selling points. A Silver Marlin 2139-50 by Benjamin Moore, painted with an accent wall, breathes life into a home office.

Save your favorites to shop for samples

Listings make it easy to collect photos digitally and break them down for ideas. When you have a file or board of your favorites, find repeating colors and start matching them with patterns. While photos are a great starting point for inspiration, you won’t get a feel for a color until you see it in your room. Benjamin Moore is now offering peel-and-stick samples, making it easier than ever to try out hues in different rooms and observe when the light changes over the course of the day.

Browsing lists may be a guilty pleasure, but don’t overlook the value in finding ideas while looking for a home. You never know when a property might wake your interior designer!

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